April 2008 Issue


1st IIPT International Tourism Retreat
Community Service Award
ADHT Conference 2008
Philanthropy Conference
The Trade Show 2008

IIPT Joint Symposium with Institute for Corporate Responsibility – George Washington University

Final plans are set for the Joint Symposium organized by IIPT in partnership with the Institute for Corporate Responsibility of George Washington University on the theme:

Peace through Commerce:
Harnessing the Power of the Global Tourism Industry

The Symposium, being organized in collaboration with the GW International Institute for Tourism Studies, U.S. Institute for Peace and National Geographic Society will take place 21-22, May 2008, at the George Washington University Business School.

Since its founding in 1986, the UN International Year of Peace, IIPT has been promoting travel and tourism as the world’s first “Global Peace Industry” including the key role of tourism in: promoting international understanding, collaboration among nations, environmental protection, preservation of biodiversity, cultural enhancement and valuing heritage, sustainable development, poverty reduction and reconciliation and healing wounds of conflict.

Over the past ten years, there has emerged a new area of academic inquiry sometimes called “Peace through Commerce.” This interdisciplinary academic endeavor has primarily focused on the conceptualization of the ways in which business might foster peace and to institutionalize those practices. The Institute for Corporate Responsibility (ICR) at George Washington University has been a leader in this area of academic enquiry.

The time is opportune for a collaborative engagement of these two initiatives. There is much they can learn from each other and there is significant potential collaboration beginning with a symposium/workshop and potentially extending far beyond.

The goals of the Symposium are to :

1. Initiate a relationship between two institutes, IIPT and ICR, whose work is complementary.
2. Engage in an active dialogue about how pragmatic tourist practices and scholarly models might be integrated to foster a stronger approach to the promotion of peace through commercially driven sustainable tourism,
3. Plan a second, policy-oriented conference in November 08 with a purpose of having an impact on the foreign policy of the next US Presidential Administration including efforts to encourage the U.S. to rejoin the UN World Tourism Organization,
4. Encourage the publishing of academic papers through an arrangement with the Journal of Business Ethics, and
5. Pursue new avenues of dialogue and opportunity that may be discovered at this symposium.

Dr. Tim L. Fort

Louis D'Amore

Dr. Donald Hawkins

Dawn Drew

Raymond Gilpin

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Featured speakers will include:

Dr. Timothy L. Fort, Executive Director of Institute for Corporate Responsibility and Lindner-Gambal Professor of Business Ethics, George Washington University

Louis D’Amore, Founder and President, International Institute for Peace through Tourism

Dr. Donald E. Hawkins, Eisenhower Professor of Tourism Policy and Executive Director, International Institute for Tourism Studies, George Washington University

Dawn Drew, Vice President and Publisher, National Geographic Traveler and Vice Chair Travel Industry Association of America (TIA)

Raymond Gilpin, Director of Economics and Conflict Center of Innovation, U.S.Institute of Peace

Elliot Bloom, Senior Vice President and Chief Communications Officer, Travelport

H.E. Professor Perezi K. Kamunanwire, Republic of Uganda Ambassador to the U.S.

James Early, Director of Cultural Heritage Policy, Smithsonian Center for Folklife and Cultural Heritage

Dr. Edwin Epstein, Emeritus Professor of Corporate Responsibility, University of California-Berkeley

Dr. Stephen Lubkemann, Associate Professor of Anthropology and International Affairs, George Washington University

Ginger Smith, Academic Chair, Preston Robert Tisch Center for Hospitality, Tourism and Sports Management, New York University

Martha Honey, Executive Director, Center on Ecotourism and Sustainable Development

Timothy Marshall, President, Jamaica Business Resource Center and Board Chairman, International Institute for Peace through Tourism

Robert McNulty, Founder and President, Partners for Livable Communities

Jamie Sweeting, Senior Business Advisor, Conservation International

And others.

The Institute for Corporate Responsibility is devoted to the development and dissemination of scholarship, including research and teaching pertaining to corporate responsibility. It serves as a vehicle for continuing education, curriculum development, conferences and seminars. By fostering a business-university-government partnership—US and global—the ICR presents a unique knowledge creation and dissemination asset, building scholarly capacity to meet global challenges of the 21st century.



The 1st IIPT European Conference, hosted by Stenden University (formerly CHN University) will be held in The Hague and Leeuwarden, Netherlands, October 21 – 24 2008. The Conference is in support of the U.N. designated Decade of Peace and Non-Violence for the Children of the World and the UN Millennium Development Goals.Theme of the conference is:

“Bridging the North–South Divide
Sustainable Tourism Development”

Conference Aim
Build on, expand, and leverage current North – South, and South – South initiatives towards sustainable tourism development, poverty reduction, and societal betterment.

Conference Goals
1. Provide a Forum for governments, private enterprise, donor agencies, foundations and NGO’s to debate and reach consensus on more effective models of achieving North – South and South – South collaboration towards sustainable tourism development, poverty reduction, and societal betterment.

2. Identify Models of Best Practice in North – South and South – South collaboration in achieving Sustainable Tourism Development

3. Facilitate effective knowledge transfer on Models of Best Practice and state of the art contribution of technology to Sustainable Tourism Development, Community Empowerment, and Destination Marketing.

4. Enhance the role of the Media, and the role of Culture and Sport in nurturing North – South and South-South dialogue, relationships and collaboration.

5. Engage Educators and future leaders of the industry in the debate, and in conducting innovative research that will contribute to enhanced North – South and South – South collaboration towards sustainable tourism development.

6. Identify potential synergies with other industries for sustainable wealth creation, poverty reduction, and societal betterment in the Group of 77 Countries, and
particularly Least Developed Countries (LDC’s), Land Locked Developing Countries (LLDC’s), and Small Island Developing States (SIDS).

Topics to be addressed in the context of “Bridging the North – South Divide through Sustainable Tourism” include:

  • Gaining greater leverage from North – South initiatives including the roles of Donor Agencies, Foundations, and NGO’s
  • South – South Initiatives in Sustainable Tourism Development
  • Innovative Initiatives within Developing Countries
  • Innovative Private Sector Initiatives
  • Recent developments in Micro-Enterprise
  • Volunteer Tourism, Philanthropic Tourism, Fair Trade Tourism
  • Knowledge Transfer and the Contribution of Technology to Sustainable Tourism Development
  • The Role of Culture and Sport
  • Role of the Media

Persons wishing to nominate “Success Stories” or “Models of Best Practice” in any of the above topics – or other areas relevant to the above stated goals – are invited to send project or program descriptions to: Amy Sotherden, Email: amy@iipt.org

The Conference will bring together senior executives from both the public and private sectors of tourism; senior officials of UN Agencies, the European Union, World Bank, UN World Tourism Organization, and other international organizations; and relevant NGO’s, as well as policy makers, educators, leading practitioners, entrepreneurs, future leaders of the industry, and senior representatives of related sectors including culture, environment and economic development.

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 1st IIPT International Community Tourism Retreat
June 20 –24 2008

 “Tourism Entrepreneurship –Sustaining and Transforming Communities”

The 1st IIPT International Community Tourism Retreat will be held from June 20-24, 2008 in Kingston , Jamaica at the Jamaica Pegasus Hotel. The Retreat is sponsored by the Jamaica Tourist Board, Jamaica Ministry of Tourism, and Countrystyle, with support from Jamaica Hotel & Tourist Association (JHTA), Jamaica Tourism Product Development Company (TPDCo), Heart Trust/NTA, Positive Tourism Network, and Panos Caribbean.

Theme for the Retreat is “Tourism Entrepreneurship –Sustaining and Transforming Communities.” 

Participants will include Communities, Community Based Organizations, Non-Government Organizations, Public Sector, Private Sector, special interest organizations, educational groups and international community tour operators and travel agents.

The Retreat will also include a Trade Show, special community tours and the hosting of delegates in communities.

IIPT Caribbean President & Co-coordinator of the IIPT Community Tourism Network, Diana McIntyre-Pike said,“this Community Tourism Retreat will sensitize everyone to the business of community tourism and give us an opportunity to present Jamaica’s two year community tourism entrepreneurship programme, the Ministry of Tourism’s Spruce up Programme to community representatives here and  internationally and allow them to interact with established community tourism entrepreneurs.”

Community Tourism encourages the visitor to discover the appeal of indigenous attributes within a community, along with their local resources and talents. Through visitor-community interaction, respective cultures are explored, ideas and information are exchanged and new friends are made. Community Tourism fosters opportunities at the community level for local people to participate more fully in the tourism industry. These opportunities range from establishing bed and breakfast accommodation in a rural home to creating income-generating commercial tourism opportunities for an entire village.

Individuals or communities who wish to be involved in the IIPT Community Tourism Retreat and potential sponsors may contact : IIPT Community Tourism Secretariat : consec@cct-jamaica.com Danielle Cunningham Retreat Co-ordinator, Tel.: 876-371-1490.

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IIPT Student Coordinator Recipient of LSBE Community Service Award

Nishit H. Charadva, the IIPT Student and Youth Leadership Coordinator is this year’s recipient of the Labovitz School of Business & Economics (LSBE) Community Service Award for his outstanding community service work. Nishit is currently pursuing his undergraduate bachelor’s degree in Accounting and specializing in Financial Markets at the University of Minnesota Duluth. He attended the 2nd IIPT African Conference in Dar-es-Salaam, Tanzania in 2003, and since then has worked closely with IIPT.

In 2004, Nishit was selected to be the International Coordinator of IIPT’s Student and Youth Leadership Network. In that capacity, Nishit has chaired and coordinated several IIPT Student/Youth Leadership Forums including Forums at the 3rd and 4th IIPT African Conferences in Lusaka, Zambia and Kampala, Uganda, and the 3rd IIPT Global Summit in Pattaya, Thailand.

The mission of the IIPT Student/Youth Leadership Network is to bring young people from diverse backgrounds together to discuss roles young people can play in promoting peace through the tourism industry and to realize their potential as “Ambassadors of Peace”. Nishit states, “the aim is youth inspiring other youth.”

He further stated, “The IIPT International Student/Youth Leadership Network anticipates building a strong platform where young people can exchange ideas, network with other youth, and make a difference in their communities and in the world. The Network has implemented several philanthropic and volunteering activities with partner organizations, and we hope to continue building a stronger community for youth.”

The next IIPT Student/Youth Leadership Forum will be held as part of the 1st IIPT European Conference, being hosted by Stenden University, October 21 – 25, 2008 Students and young leaders interested in becoming involved in the IIPT Student/Youth Leadership Network are invited to contact Nishit at: iiptyouth@gmail.com

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IIPT Proud Partner in 4th African Diaspora Heritage Trail Conference: Catching the Fire

Ewart Brown
Dr. Ewart Brown
Bermuda Premier

Danny Glover

Danny Glover
Conf. Co-Chair

David Allen
Hon. David Allen, the late Minister
of Tourism, Bermuda

IIPT is again proud to be a partner in the 4th African Diaspora Heritage Trail International Conference: Catching the Fire being held in Bermuda from 26th to 30th July 2008 being hosted by Premier Dr. the Honorable Ewart F. Brown, JP, MP, and the Government of Bermuda.

The 2008 Conference will provide a continuing forum for the sharing of the vision, models, policy and resources that govern the development of the African Diaspora Heritage Trail - gathering diverse talented and experienced persons from throughout the African Diaspora who are committed to the authentic research, documentation, promotion and dynamic development of African Diaspora Heritage sites/venues, museums, monuments, and cultural expressions.

“Recapturing and revisioning the concept of a cross-border African Diaspora Heritage Trail, “CATCHING THE FIRE!” will translate the previous planning and valuable dialogue into solid structure by featuring the dynamic research of scholars, anthropologists, historical researchers, students, artists and other stakeholders as they uncover, recover, shape and ignite the Trail which retraces the footsteps of our ancestors.”

It was at IIPT’s First Global Summit on Peace through Tourism in Amman, Jordan, November 2000 that the late Hon. David H. Allen was inspired with the vision of “The African Diaspora Heritage Trail” (ADHT). Within six months, the ADHT was launched as a self-guided tour in Bermuda. It was subsequently presented in its full concept for the first time at the 1st IIPT African Conference on Peace through Tourism in Nelspruit, Mpumalanga Province, South Africa, March 2002.

In May 2002, Hon. David H. Allen’s inspired idea took full flight with international support at the First African Diaspora Heritage Trail Conference in Bermuda. In Hon. David Allen’s own words: “The aim of the African Diaspora Heritage Trail is to identify, conserve, and promote historic sites linked with the development and progress of people of African descent.”

With the continued bold leadership of Bermuda Premier, Dr. Ewart F. Brown, the ADHT has since been developing a network of collaborators who identify, build, finance, promote and market memorable heritage destinations. ADHT destinations foster sustainable economic development, provide inspiring educational experiences, produce quality cultural heritage products that expose visitors to authentic African Diaspora history and culture, and motivate local populations to become active participants in the preservation and dissemination of their own history and culture.

The 4th ADHT Conference will identify specific heritage trails in selected countries and physically place them on an interactive “Trail Map”, highlighting the connections between the developing components which make up an expanding trail of hope across borders of diverse nations.

Interactive conference offerings are designed to include the expertise of all participants, and convey the rich heritage and culture of the peoples of Africa and the African Diaspora as presented through their own artistic expressions, written and oral histories, institution-building and policy making. Conference attendees can expect to actively participate in educational and professional development sessions, share model heritage trail programs, enjoy networking on an international level, and receive unparalleled technical assistance for their heritage tourism programs.

For more information or to be added to the ADHT mailing list,
please contact:

ADHT Conference,
c/o Henderson Associates/Henderson Travel,
7961 Eastern Avenue, Suite 301,Silver Spring, Md. 20910;
telephone numbers (301)650700 X 507 or 504; fax number (301)650-5717;, or website

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IIPT Pleased to be Sponsor of
2008 Travelers’ Philanthropy Conference

IIPT is most pleased and proud to be a sponsor of the 2008 Travelers’ Philanthropy Conference being held in Arusha, Tanzania, December 3-5, 2008. The Conference is being organized by the Center on Ecotourism and Sustainable Development (CESD), a nonprofit research institution based in Washington D.C and at Stanford University.

The Tanzania conference builds upon the initial international Travelers’ Philanthropy conference held at Stanford University in the USA in 2004. The three-day conference in Arusha will bring together 200-300 practitioners from socially responsible tourism businesses, experts in the field of sustainable tourism and philanthropy, community based organizations and global and regional NGOs doing development work, the United Nations and other development agencies, philanthropic foundations, government, and the media.

CESD aspires to promote and strengthen this emerging form of development assistance generated by travelers and the tourism industry by moving Travelers’ Philanthropy from a mere set of ideals to applied best practices. The Travelers’ Philanthropy Conference 2008 will provide a venue for collective learning and exchange among the group of global participants. It will facilitate discussion of the tools and capacity needed for effectively running and evaluating community projects.

More generally, the conference will build media and public interest in socially responsible travel and will include presentations on some of the leading Travelers’ Philanthropy initiatives around the world. It will also offer a range of optional safaris before and after the event, hosted by leading East Africa tour operators that include visits to community and conservation projects.

For more information, please visit: : www.travelersphilanthropyconference.org

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IIPT Again Proud Sponsor of TheTRADEShow

IIPT is proud to again be a sponsor of THETRADESHOW 2008 (Travel Retailing and Destination Expo) being held at the Orange County Convention Center, Orlando, Florida, September 7-9, 2008.

THETRADESHOW 2008 again provides a major opportunity for IIPT collaboration with ASTA and its partners in promoting travel throughout the world as a vital force for international understanding and peace.

Clearly, the mission of IIPT in "Building a Culture of Peace through Tourism" has never been more important. The participation of IIPT and its members in THETRADESHOW 2008 will encourage other attendees to spread the word throughout the world that Every traveler is potentially an Ambassador for Peace. ”It is only through travel and people-to-people encounters that we can come to realize the full significance of our inter-connectedness and common future in an ever shrinking Global Village.”

THETRADESHOW has more exhibitors, more consumers and more business opportunities than any other North American event. In just three days, it is possible to connect with thousands of travel sellers and suppliers from every segment of the industry —all in one convenient location.

THETRADESHOW, held last year in Las Vegas, brought together more than 5,200 persons from every segment of the industry. For three days, 3,836 attendees gathered at the Las Vegas Convention Center for one-on-one business appointments, travel seminars and exhibits. THETRADESHOW reported 2,405 travel buyers and 1,240 exhibitors having attended, as well as 413 exhibiting companies (58 percent of which were new to THETRADESHOW), 1,417 consumers and 191 media, non-exhibiting suppliers and guests.

While the THETRADESHOW offered agents the chance to meet and network with suppliers, it also offered suppliers an opportunity to present their products to agents in new and unique ways, such as The Presentation Pavilions, which hosted nearly 2,380 people over three days; educational classroom sessions, which were attended by more than 2,800 people (235 percent more people than last year) and product seminars, which were attended by more than 933 people, up by 155 percent from last year.

For more information on THETRADESHOW, call 1.866.870.9333 or visit www.THETRADESHOW.org  
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 Show Your Support with One Earth One Family
IIPT Plaques and Gift Cards

Created exclusively for IIPT, both items display the IIPT Credo of the Peaceful Traveler and Art Piece by R. Padre Johnson. The Credo of the Peaceful Traveler puts forth an ethical travel philosophy for travelers to abide by. The IIPT Credo of the Peaceful Traveler was the inspiration of a very special person at the IIPT First Global Conference: Tourism - A Vital Force for Peace, Vancouver 1988. We have respected the author's request to remain annonymous. The IIPT Credo has since spread across the travel and tourism industry worldwide.

The One Earth One Family art piece
by R. Padre Johnson provides a view of our incredible earth from outer space, surrounded by the open faces of 25 children and adults from different cultures. Each portrait represents an important visual statement about the unique and interesting facial difference in each individual, the culture and ethnicity each represents, and the limitless threads of common humanity that draws all citizens of our planet more closely together as one inter-dependent family.

These items will remind all who see or receive them of what a privilege it is to travel freely throughout the world and the opportunity they have as they travel to be ambassadors of international understanding, good will and peace. These items will be admired and appreciated by everyone who sees them in your office, place of business or home.

Costs are $200 (US) plus shipping for an Acrylic Plaque, and $15 (US) plus shipping for a Gift Card pack of 10 Cards and Envelopes.  To order online or by fax/mail, please visit our website.

About IIPT

The International Institute for Peace through Tourism (IIPT) is a not for profit organization dedicated to fostering travel and tourism initiatives that contribute to international understanding and cooperation, an improved quality of environment, the preservation of heritage, and poverty reduction; and through these initiatives, helping to bring about a peaceful and sustainable world.  It is founded on a vision of the world’s largest industry, travel and tourism – becoming the world’s first global peace industry; and the belief that every traveler is potentially an “Ambassador for Peace.”

For more information:
IIPT Website: www.iipt.org
Tel: (802) 253-2658
Fax: (802) 253-2645
Email: info@iipt.org

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International Institute for Peace Through Tourism
685 Cottage Club Road, Unit 13, Stowe, VT 05672
Tel: +1 802 253 2658 • Fax: +1 802 253 2645
Email: info@iipt.org