News Bureau
Copyright © 1999-2006
logotext.gif (3091 bytes)
Home About Us Conferences Get Involved Initiatives eNewsletter Resources

N E W S... B U R E A U

Launch Of Tourism As "Global  Peace Industry" attracts international roster of Ministers of Tourism and travel industry leaders to First Global Summit on Peace through Tourism Amman, Jordan,  November 8 - 11, 2000

Under the Royal Patronage of His Majesty King Abdullah II

    (AMMAN, JORDAN) Nov 8, 2000, ---Ministers of Tourism and travel industry leaders from around the world gathered, in Amman, Jordan to launch tourism as a "Global Peace Industry." The occasion is the opening of the first Global Summit on Peace Through Tourism to be held under the Royal Patronage of H.M. King Abdullah II. Organized by the International Institute for Peace Through Tourism (IIPT) and sponsored by American Express, the Summit pays tribute to H.M. King Hussein's legacy of peace. 

    Leaders in attendance at this momentous event represent some 30 countries from China to Switzerland, Ghana, Cambodia, Croatia and U.S. The Summit, with additional delegates bringing the number of countries  represented to 60, will serve as a demonstration of support by the world's largest industry for a continuation of the peace process in the Middle East and other regions of the world. Focus of the Summit will be:  "Building a Culture of Peace through Tourism" in support of the UN International Year for the Culture of Peace.  

    Featured Plenary speakers on Wednesday, November 9 and Thursday, November 10, will include Harvey Golub, Chairman and CEO, American Express; Mr. Nelson Mandela former President, Republic of South Africa and Nobel Peace Prize Laureate; Hon. Mary Robinson, Chairman, UN High Commissioner for Human Rights; His Serene Highness Crown Prince Albert of Monaco; Jean Claude Baumgarten, President, World Travel & Tourism Council; Francesco Frangialli, Secretary General, World Tourism Organization; M.P. Bezbaruah, Chairman, Pacific Asia Travel Association and Secretary, Ministry of Tourism, India; Dr. Maritta-Koch-Weser, Director General, World Conservation Union; Hon. Michael Afedi Gizo, President, Africa Travel Association and Minister of Tourism, Ghana; Hon. Anwarul Karim Chowdhury, Ambassador and Permanent Representative of Bangladesh to the United Nations; Jean Louis Sarbib, Vice President World Bank Middle East and North Africa Region. H.E. Akel Biltaji, Minister of Tourism and Antiquities, Hashemite Kingdom of Jordan is Master of Ceremonies; James M. Li, Executive Vice President, American Express and Chairman, MEMTTA Americas, Plenary Moderator; Louis J. D'Amore, Founder and President, IIPT, Summit Chair; and Dr. Noel Brown, President, Friends of the United Nations, Summit Secretary General.

    Pre- Summit Activities

    Pre-Summit activities included a Ministers' Roundtable on the "Role of Governments in Building a Culture of Peace through Tourism"; the inaugural meeting of the IIPT Coalition of Partners for World Peace through Tourism as well as the inaugural meetings of IIPT's four international networks(Educators, Rural and Community, Spiritual and Indigenous; and a Regional Educators meeting.  "Open Space" will be provided for other groups wishing to meet around common interests.

    Summit Highlights

    The Summit began at 3:30 p.m. on November 8 with an Spiritual Gathering at Bethany Beyond the Jordan, site of Christ's baptism visited by Pope John Paul ll during his recent pilgrimage to the Holy Land. The Dead Sea was the dramatic setting for the welcome reception the same evening, sponsored by Zara Investments and Movenpick Hotels & Resorts at the Movenpick's Dead Sea resort.

    Opening ceremonies followed by the Plenary Sessions take place Thursday, November 9 at the Grand Hyatt Amman. The opening day lunch, sponsored by Air Harbour Technologies, is dedicated to the presentation of the first King Hussein Tourism Awards, presented to the individual and to the organization with outstanding achievement in contribution to the vision of "Tourism as a Global Peace Industry." In the evening, a Reception and Gala Banquet, hosted by the Hashemite Kingdom of Jordan, will showcase "Jordan, The Cradle of Civilization." 

    Concurrent Sessions on Thursday and Friday, will include “Bridging the Have and Have Not Regions of the World,”  “Healing the Wounds of Conflict,” “Educating for a Culture of Peace through Tourism” and “Marketing and Development of Jordan and the Region.” A media forum luncheon focusing on "The Role of the Media in promoting a Culture of Peace," will feature prominent international print and broadcast journalists. Peter Greenberg, Travel Editor, NBC Today Show and the Travel Channel, panel moderator, will be joined by Richard Bangs, Editor-at-Large, Expedia; Keith Bellows, Editor in Chief, National Geographic Traveler, Rami Khouri, former Editor-in-Chief, The Jordan Times. Sir Ian Prosser, Chairman, Bass Plc, as luncheon sponsor will open the forum.

    The Closing Plenary on Friday will feature an overview of Summit highlights and outcomes, and the launching of "Millennium Projects" by members of the IIPT Coalition of Partners for World Peace through Tourism.

    Dedication of Global Peace Parks Project

    At the 11th hour, of the 11th day, of the 11th month of the New Millennium, a Global Peace Parks Project will be launched from Bethany Beyond the Jordan with the dedication of an international peace park. 

    Summit sponsors, in addition to Title Sponsor, American Express, include Gold Sponsor, Air Harbour Technologies; Silver Sponsors, Archaeology Magazine, Bass Hotels & Resorts, International Traders, Movenpick Hotels & Resorts, Reed Travel Exhibitions, Zara Investments; Bronze Sponsors, ASTA Agency Management, b-there.com, Leisure Travel News, Marriott Hotels and Resorts, Travel Counselor and Travel World News. 

    The IIPT is a not-for-profit organization dedicated to fostering and facilitating tourism initiatives that contribute to international understanding and cooperation, an improved quality of environment, preservation of heritage, and a peaceful, sustainable world.

    Royal Jordanian Airlines is the official air carrier for the Summit; Austrian Airlines is a cooperating carrier. Grand Hyatt Amman is the Summit Headquarter Hotel; other Summit Hotels include Amman Marriott Hotel, Radisson SAS Hotel Amman, and Amman Inter-Continental Hotel. International Traders, Amman, is providing Conference Management services.

    International Institute for Peace Through Tourism